2021 Was Bugatti’s Best Ever, Achieved Record 150 Customer Orders, Begins New Era With Rimac

2021 was Bugatti’s record-breaking year, achieved record 150 customer orders and deliveries.

The Chiron is now sold out, along with all forty units of the most extreme Bugatti ever – the Bolide.

This year, Bugatti will embark on a new path towards the future under the new joint company, Bugatti Rimac.

Mate Rimac, founder of Rimac Automobili, will drive the next era of Bugatti.

2021 was a record-breaking year for Bugatti as well as the most successful year in the French luxury brand’s history, after increasing its operating profit for the fourth year in a row, and achieving record customer orders and deliveries.

Last year, 150 customers personalized and ordered a hyper sports car from Bugatti – 60 per cent of which were completely new to the brand.

The ground-breaking Chiron is also sold out, along with all forty units of the most extreme Bugatti ever – the Bolide – just two months after its unveiling at The Quail in August.

Deliveries of Bugatti hyper sports cars continued around the world in 2021, including the delivery of the first Chiron Super Sport 300+, and the La Voiture Noire, the one-off bespoke haute couture automotive masterpiece shown at the Geneva Motor Show 2019.

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All remaining units of the DIVO, a reinterpretation of BUGATTI’s coachbuilding heritage, were also delivered to their new owners.

Christophe Piochon, Chief Operating Officer of Bugatti Rimac and President of Bugatti Automobiles, said:

“2021 was an exceptional year for Bugatti, despite all the challenges the world faced. My thanks to Stephan Winkelmann – who led our marque as President from January 2018 to November 2021 – for laying such a strong foundation and for delivering the most successful sales year in our brand’s illustrious 112-year history.”

During 2022, Bugatti will continue to embark on a new path towards the future under the new joint company, Bugatti Rimac, with Rimac Automobili and Porsche.

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Mate Rimac, founder of Rimac Automobili, who officially became Bugatti Rimac CEO in November, is charged with writing the next chapter of the Bugatti story.

“We believe what we have created with Bugatti Rimac is the best hypercar company in the world, blending over a century of heritage, craftsmanship and innovation with the quick-thinking, ingenious engineering and pioneering electrification technology of Rimac Automobili,” says Mate Rimac.

Mate will drive the next era of Bugatti, with one eye always on the special ingredients that have made it such an enduring icon.

Already in 2022, Bugatti plans to deliver at least 80 vehicles. At the beginning of the year, the first Chiron Super Sport will pass into customer hands.

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