Ford’s Next EV Push May Leave The Mustang Mach-E Behind

Unquestionably, the Ford Mustang Mach-E has improved the Blue Oval; in prior years, it even outsold the gas-powered Mustang. It would seem reasonable for the firm to continue funding its development given its significance to the lineup.

However, according to a Ford Authority report, the next-generation Universal EV Platform will not support the Mach-E. For background, Ford is promoting its future Universal EV Platform as a means of lowering production costs and supporting a variety of body types, a combination that should boost profitability given the company’s ongoing difficulties turning a profit from EVs. Models like the all-electric F-150 Lightning, which was cancelled late last year, have already been impacted by this reality.

When the Mustang Mach-E was introduced, the market was more conducive to electric vehicles. However, the model’s exclusion from the new platform implies that it could not be a top priority now that automakers are compelled to find more lucrative options. “No, it won’t be used for the Mustang Mach-E,” Ford said. To maximise efficiency, this platform was constructed from the ground up.

Given that the Mustang Mach-E has long kept Ford competitive in the EV market against competitors like the Tesla Model Y and Hyundai Ioniq 5, it would be a significant change. The all-electric Explorer and Puma Gen-E are two of the carmaker’s other EVs; however, neither is presently offered in the US market.

The GE1 platform, which has been in production since the 2021 model year, continues to power the Mustang Mach-E. There is currently no news of an impending huge revamp, but it looks like it’s about time. According to reports, a makeover was postponed until the end of the decade, but considering how erratic the EV industry has become, expectations might need to be restrained, particularly now that the vehicle won’t be utilising the automaker’s next-generation EV platform.

Ford’s Next Big Bet

As of right now, Ford’s new all-electric midsize truck, which is anticipated to start at about $30,000, will be powered by the Universal EV Platform. After Slate Auto’s entry-level EV pickup, which may start at under $20,000, it would be among the most reasonably priced EVs available in the United States.

Given that the Mustang Mach-E presently retails for about $37,000, some of the same customers may be drawn to Ford’s impending $30,000 electric truck and potential future vehicles on the Universal EV Platform. In the upcoming years, the Mustang Mach-E may begin to feel out of date unless the manufacturer devotes more resources to maintaining its competitiveness.

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