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Black Badge, The Rebellious Alter Ego Of Rolls-Royce

Black Badge, the rebellious alter ego of Rolls-Royce specially designed for those who dare to defy.
Alter ego of Rolls-Royce first debuted with Wraith and Ghost in 2016, followed by Dawn in 2017 then Cullinan in 2019.
Rolls-Royce Black Badge are darker in aesthetic and designed with more torque, control and power.
Highly Bespoke expressions of the full Black Badge portfolio made debuted at the annual Goodwood Festival of Speed in June.
The highly successful alter ego of Rolls-Royce now represents 27% of commissions worldwide.
The Black Badge, the highly successful alter ego of Rolls-Royce, now represents 27% of commissions worldwide. It is Rolls-Royce’s response to a new type of client and these powerful creations are inspired by their owners’ desires.
The alter ego of Rolls-Royce are darker in aesthetic, more urgent in personality and dramatic in material. Designed with more torque, control and power, Rolls-Royce says the Black Badge is for those who reject conformity and live on their own terms.
The Black Badge first debuted with Wraith Coupe and first-generation Ghost sedan in 2016, followed by Dawn Convertible in 2017 then Cullinan SUV in 2019.
Last year, the Post Opulent expression of Black Badge, the Rolls-Royce Ghost Black Badge, joined the family at an event in Miami, Florida. The all-new Rolls-Royce Black Badge Ghost is purest and most technologically advanced Black Badge motor car yet.
New highly Bespoke expressions of the full Black Badge portfolio made their debut this year at the annual renowned Goodwood Festival of Speed in June.
On displayed on the Festival’s Laundry Green are the Black Badge Wraith, Black Badge Dawn, Black Badge Cullinan and the purest expression of a Rolls-Royce Black Badge to date, Black Badge Ghost.
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