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A Unique Lamborghini Urus VIP Shuttle Joins Bologna’s Marconi Airport In Italy
Automobili Lamborghini renews and extends its partnership with Bologna’s Marconi Airport in Italy until 2025.
Renewed partnership turns Lamborghini’s exhibition space inside the passenger terminal into a full-scale boutique.
Collaboration also sees the arrival of a new follow-me car, which accompanies the ‘planes on take-off and landing.
The most exclusive development is the new Lamborghini Urus VIP Shuttle service available by pre-booking.
The one-of-a-kind personalized VIP service allows passengers to travel to and from the terminal in utmost luxury.
Automobili Lamborghini’s partnership with Bologna’s Guglielmo Marconi Airport in Italy, which began in 2013, has been strengthened and extended until 2025.
The renewed partnership has now turned Lamborghini’s exhibition space inside the passenger terminal into a full-scale boutique, with merchandise sales and Lamborghini vehicles on display.
Other perks of this special collaboration is a new follow-me car, which accompanies the ‘planes on take-off and landing and a unique Lamborghini Urus VIP shuttle, which transports VIPs right as they step off the ‘plane and vice versa on departure.
Stephan Winkelmann, Chairman and CEO of Automobili Lamborghini remarked :
“This special collaboration continues between our company and Bologna Airport. The presence of Lamborghini in this hub has a two-fold value : it endorses our relationship with the region that is home to us and with which we have strong bonds, but it is also an important ‘business card’ for both Bolognese and international passengers who have the chance to appreciate our brand up close. This is a local link but with a global vision, therefore right in step with Lamborghini philosophy.”
Nazareno Ventola, CEO and General Manager of Bologna Airport, commented :
“We are very pleased to strengthen our partnership with Lamborghini, one of the excellences in this area that best represents what our region offers in terms of innovation, style and competitiveness.
“This renewal has also led to the implementation of a new personalized service for our most demanding customers, which will allow them to enjoy the Lamborghini experience as soon as they step off the ‘plane: something unique that can only be found at Marconi.”
The Lamborghini follow-me car, which accompanies the ‘planes on take-off and landing and in service since 2013, continues to delight passengers spotting the Huracán EVO.
A new livery in yellow and black on the Huracán EVO – an evolution of previous colorways – which also echos the Lamborghini logo, are also highly visible in all weather conditions.
The most exclusive development is the new Lamborghini Urus VIP Shuttle service. The one-of-a-kind personalized service is available by pre-booking the airport’s VIP program YouFirst.
Passengers, who are met by a Lamborghini Urus sports car and a dedicated airport VIP staff as they step off the plane, are transported to and from the terminal in utmost luxury.
