Coscharis Group officially launches new Ford Territory midsize SUV into the Nigeria Market.
Mr Fred Amobi, the Coscharis Group, said that the midsize SUV is designed for tech savvy automobile enthusiasts.
Coscharis Group Plc, the official distributor of Ford, Rolls-Royce, BMW, MINI, Range Rover, Renault and Jaguar vehicles in Nigeria, has officially launched the all new Ford Territory midsize SUV into the Nigeria markets.
Speaking at the launch of the new Territory SUV at the new Ford showroom, Lagos on November 8 2023, the Deputy Group Managing Director Of Coscharis Group, Mr Fred Amobi said that the midsize SUV is designed for tech savvy automobile enthusiasts.
In his words :
“I am pleased to welcome you all, our select customers and media partners present here today to this important event to unveil the All New Ford Territory officially into the Nigeria market.
“As part of our corporate objectives as Coscharis Group to continually deliver value to our stakeholders in any industry in which we find ourselves as players, Coscharis Motors, our flagship subsidiary and the exclusive representative of the iconic Ford brand in Nigeria is today laying emphasis on the leadership status within the Nigerian automobile ecosystem with the introduction of the All New Ford Territory today.
“Ford Territory is a midsize SUV designed for tech savvy automobile enthusiasts. This vehicle is sure to satisfy the work and leisure needs of our customers and other stakeholders alike.
“As with all the brands and nameplates that we represent in Nigeria, Coscharis Motors has invested heavily on both human and material resources in order to ensure that all necessary support including; workshop equipments, certified OEM trained technicians and OEM approved original parts and accessories required to keep the vehicle in top shape, for optimum performance at all times, are readily available.
“Our steadfastness in the regular introduction of new innovative products into the Nigerian automobile industry underpins the level of confidence we repose in the possibility of a revamped national economy. This is also evidenced in our huge investment in our automobile assembly plant located in Awoyaya, Lagos, where we currently assemble the Ford Ranger and other brands.
“With a sense of humility, I am excited to say that our product line-up is one of the strongest and most diverse in Nigeria, but with the introduction of the Ford Territory, it is clear that we will keep dominating the automobile sector of the market.
“We hope that the market’s huge acceptability of the Ford Territory, which is being introduced today, will motivate us to add the nameplate to the list of our locally assembled Ford vehicles in our stable. This will surely translate into opportunity for more job creation, manpower development and reduced product price amongst other things.
“In conclusion, I want to re-assure all our customers and stakeholders that Coscharis Motors has put all necessary measures in place to ensure that you enjoy the best ownership experience when you purchase the All New Ford Territory.
“Once again, thank you all for honouring our invitation and do explore the opportunity of being one of the first set of Nigerians to experience this new Ford Territory as I encourage you to book for your test drive of the new Ford vehicle you can afford. I hereby warmly invite you all to join me to formally unveil the All New Ford Territory to the delight of all Nigerians.”