Boxing legend Muhammad Ali in a 1959 Cadillac Eldorado equipped with a Philips Auto Mignon Car Record vinyl player.
Highway Hi-Fi arrived in 1956 and it lets you enjoy 90 minutes of music. It was the world’s first in-car stereo system.
Priced at $200 (appr. $1,700 today), this ‘expensive’ disc format was discontinued within a year of launch due to plummeting sales.
American professional boxer, Muhammad Ali, born Cassius Marcellus Clay Jr., is seen here in a 1959 Cadillac Eldorado equipped with a Philips Auto Mignon car vinyl record player.
While today’s cars are equipped with infotainment systems like Bluetooth connectivity, CD players, Apple CarPlay and Android Auto, the Highway Hi-Fi was the world’s first in-car stereo system.
Unlike the AM/FM radio that had arrived in the early 1950s, the Highway Hi-Fi, which lets you choose your own music, first appeared in 1956.
The vinyl discs lets you enjoy 90 minutes of music without having to make a stop to change – which was twice what you could get from a normal vinyl record of the mid-1950s.
Unfortunately, people didn’t adopt this new ‘expensive’ disc format that is priced at $200 (or around $1,700 today) and within a year of launch, the Highway Hi-Fi was discontinued due to plummeting sales.