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Current Bentley Boss Adrian Hallmark Joins Rival Aston Martin
Bentley Chief Executive Officer (CEO) Adrian Hallmark leaves the brand at his own request to join rival Aston Martin.
He will replace Amedeo Felisa to become the third CEO of Aston Martin since Stroll took over the carmaker in 2020.
During his time as CEO, Bentley’s sales boomed, thanks to the introduction of two luxury models, including the Bentayga SUV.
British luxury marque Aston Martin on Friday (today) announced the appointment of Bentley Motors boss Adrian Hallmark as the new Executive Director of the Company and Chief Executive Officer (CEO).
Hallmark will join Aston Martin no later than 1 October 2024 from his recent position as Chairman and Chief Executive Officer of Bentley Motors, a role he has fulfilled since 2018.
61 year old Adrian Hallmark will replace Amedeo Felisa to become the third CEO of Aston Martin since Lawrence Stroll took over the carmaker in 2020.
Commenting on the new appointment, Lawrence Stroll, Executive Chairman of Aston Martin, said:
“In Adrian Hallmark, we are attracting one of the highest calibre leaders not just in our segment, but in the entire global automotive industry. Complementing our world-class leadership, Adrian will bring to Aston Martin unrivalled experience in both the ultra-luxury and British manufacturing sectors to progress our strategy and continue recent momentum.”
Also on Friday, rival British luxury carmaker Bentley Motors Ltd., confirmed in a statement that Hallmark is leaving the luxury marque at his own request and by mutual consent.
During Adrian Hallmark’s time as CEO, Bentley’s sales boomed, thanks to the introduction of two leading new luxury models, including the brand’s selling-model, the $339,000 Bentayga SUV.
Gernot Döllner, chairman of the executive board of Audi and responsible for the Progressive Brand Group, which includes Lamborghini, Bentley and Ducati, within the Volkswagen Group states that :
“Adrian Hallmark has achieved a great deal at Bentley. In his six years as chairman and CEO, he has made his mark on Bentley Motors, and along with his team in Crewe has successfully pushed ahead the development of the company.”
“I would like to thank Adrian Hallmark for his significant commitment over the last years and wish him well in his personal and professional future.”
Adrian Hallmark added in a statement by Bentley :
“Bentley has had a great influence on me… The time has now come for me to turn to new challenges. I would like to express warm thanks to the entire Bentley team for all that we have achieved together in the last few years.”
“Like many working within the ultra-luxury segment, I have admired the continued transformation of Aston Martin’s brand and products from afar and feel honoured to have the opportunity to work with Lawrence, the Board and the Company’s employees to lead its next chapter,” Adrian said in a statement by Aston Martin.
