Audi AG delivered around 182,750 cars to customers worldwide in March. As such, deliveries were down just 0.5 percent on the prior-year level. The company set new record-breaking figures in China and the United States.
This contrasted with a fall in sales in the South America and Asia-Pacific regions due to model changeovers. Audi also closed March in positive territory in its domestic market Germany where the much sought-after Q models boosted sales alongside the market introduction of the Audi e-tron.
In March, the brand with the four rings delivered the Audi e-tron to the first customers in Europe. Most went to Germany (490) and Norway (621). The Scandinavian country is the electric mobility trailblazer in Europe, with electric vehicles set to account for almost 50 percent of the overall Norwegian market in 2019.
The demand for the Audi e-tron is correspondingly high: Around a third of the more than 20,000 advance reservations worldwide come from Norway. Deliveries in the United States will begin in May. The model will be available in dealerships in China in the second half of the year.
In China, Audi set a new record-breaking figure with 55,250 vehicles sold. Demand was particularly strong for the Audi A4.