Is Innoson Considering A Change Of Name?

Innoson Vehicle Manufacturing Co. Ltd., shortened as IVM, is a Nigerian automobile and bus manufacturing company. It runs a plant in Nnewi in Anambra State.

According to the company, it had enjoyed the patronage of the State governments of Enugu, Ebonyi, Ekiti, Imo, Kogi, Anambra, Gombe, and Bauchi state. As well as the Nigeria Military and the Federal government, under President Muhammadu Buhari.

Some days ago, the company exhibited signs that it is considering rebranding with a new logo. A logo was proposed to the company by a certain Osuolale Farouq – a brand identity designer.

The company later subjected the adoption of the proposed logo to a public vote.

Read also: Proposed Innoson Logo Vs The Old Logo. Which Do You Prefer?

Following the public attention that the proposed logo enjoyed, another fan of the Nigerian vehicle brand (with twitter name @Nedunkem) has also proposed a new, and perhaps, a more befitting name for the carmaker.

According to the proposal, ‘Innoson Vehicle Manufacturing’ is an incomplete phrase. It went further to propose some names. See the tweet below.

Reacting to the proposal, official twitter handlers retweeted the proposal and subjected the proposal to an online poll.

The tweet requesting for nomination a prefered name went thus:

“Which name is better? Innoson Vehicle Manufacturing (IVM) and Innoson Vehicle Manufacturing Plant (IVMP)

Like for IVM Retweet for IVMP”

So which do you prefer?