Autoshows & Awards
Kia EV9 Wins The Prestigious IDEA 2024 Gold Award For Design
The Kia EV9 has won the prestigious IDEA (International Design Excellence Awards) 2024 gold award given by the International Designers Society of America (IDSA).
The first IDEA gold trophy for Kia
The award marks Kia’s first IDEA Gold recognition and one of the three most important global design awards for the brand following the success of the EV9 at the Red Dot ‘Best of Best’ and iF Design Gold awards earlier this year.
The IDEA 2024 award further confirms the EV9’s design excellence and originality, as well as the innovative nature of Kia’s ‘Opposites United’ creative philosophy
Kia won the prestigious gold trophy in the automotive and transportation category for its EV9 all-electric large SUV at the IDEA 2024 awards ceremony held recently at the Palmer Events Center in Austin, Texas. This recognition reinforces the design excellence and originality of the EV9 and the innovative nature of Kia’s acclaimed ‘Opposites United’ creative philosophy.
Karim Habib, Executive Vice President and Head of Kia Global Design, said: “Guided by the principles of our ‘Opposites United’ creative philosophy, at Kia, we are committed to creating inspiring and authentic products that meet customers’ emotional needs as strongly as they meet their mobility demands, practicality and sustainability.
“Good design should always represent the relationship between our users, our products and our brand, and we believe EV9 achieves that. To have the creative and innovative nature of our design values recognized – first by Red Dot and iF Design Awards, and now with gold at IDEA – is an immense pleasure, not only for Kia’s design team but also for all our global colleagues. Such recognition inspires us to continue to find revolutionary sustainable mobility solutions for our customers.”
Introducing the award-winning EV9 design
EV9 represents the essence of ‘Opposites United’, harnessing the creative tension created by the different values of nature and modernity to create a harmonious whole.
This philosophy inspired Kia designers to abandon conventional thinking and create a revolutionary electric vehicle with a bold and authentic character, pushing the boundaries of design, usability, connectivity and environmental responsibility.
Defined lines and smooth surfaces characterize the EV9, while distinctive features such as the digital ‘tiger face’, digital light pattern and vertical headlamps contribute to its unique futuristic appeal. These aesthetic trumps helped the EV9 win top spots at the Red Dot and iF Design awards and secure gold at IDEA 2024.
This year marks IDEA’s 44th anniversary, making it one of the longest-running and most prestigious global design awards. Regardless of changing fads or passing styles, this annual competition focuses solely on recognizing and honouring the pinnacle of design excellence. The EV9’s gold trophy in the automotive and transportation category comes seven years after IDEA awarded bronze to the 2017 Kia Telluride Concept.
The EV9 leads Kia’s commitment to providing sustainable mobility for all
The EV9 spearheads Kia’s strategic commitment to maintaining leadership in global sustainable mobility. The all-electric seven-seat SUV was the first production car to feature Kia’s 10 ‘must-have’ sustainable items, which later found their way into all of the brand’s new models and embodies Kia’s commitment to developing natural and bio-based materials.
Since its launch in 2023, the EV9’s design values and broad customer appeal have achieved leading global success. In addition to the Red Dot, iF Design and IDEA trophies, the EV9 won two World Car Awards 2024 trophies as overall winner (World Car of the Year) and best electric vehicle (‘World Electric Vehicle’)
