Lamborghini Reveals Huracan Sterrato ‘All Terrain’ Special Edition Inspired By Four Elements

Lamborghini reveal ‘All Terrain’ Ad Personam special series of the Huracán Sterrato inspired by four elements.

The 12 cars features exclusive liveries developed by Lamborghini’s Ad Personam studio in conjunction with its Centro Stile.

They are inspired by four different terrains : snow, sand, off-beat tracks, and the earthiness of arid deserts.

Cars already sold to selected clients from USA and Latin America (ALA), Europe, Middle East and Africa (EMEA) and Asia Pacific and Australia (APAC).

Italian supercar manufacturer, Lamborghini, has presented twelve (12) limited-edition ‘All Terrain’ Ad Personam special series of the Huracán Sterrato sports cars at Italy’s prestigious Milan Design Week 2024.

Presented by Stephan Winkelmann, Chairman and CEO of Automobili Lamborghini, the all-terrain versions of the Huracán made their world premiere to over 200 guests at Segheria of Tanja Solci, Milan.

“The Huracán Sterrato disrupted the super sports car landscape from the moment of its launch,” said Stephan Winkelmann.

“The All-Terrain Sterrato celebrates its distinctive, multi-layer personality, always as much a super sports car as an explorer of new roads.”

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“Like nature, the Sterrato cannot be confined and will always find a way to carve innovative routes,” Stephan Winkelmann added.

The 12 cars features exclusive liveries developed by Lamborghini’s Ad Personam studio in conjunction with its Centro Stile. They are inspired by four different terrains : snow, sand, off-beat tracks, and the earthiness of arid deserts.

The NEVE (snow) takes the sophisticated ice-cool hues of the tundra while the SABBIA (sand) features the neutral tones of warm desert and green cacti, evocative of dunes and oases.

The BOSCO (green track) evokes the trees, mosses and leaves of forest paths, while the TERRA (gravel) recalls the warm ground and sands of moorland environments and arid landscapes under powerful sunsets.

According to Lamborghini, the 12 cars are already sold to selected clients in the three main commercial areas of USA and Latin America (ALA), Europe, Middle East and Africa (EMEA) and Asia Pacific and Australia (APAC).

The 12 limited-edition ‘All Terrain’ Ad Personam special series of the Huracán Sterrato are part of the total production volume of 1499 units, for which deliveries commenced in 2023.

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