Tesla Cybertruck Could Make Way For A Smaller Model

Tesla’s Cybertruck can be described in many ways, but ‘best-seller’ is certainly not one of them. Sales results have been disappointing, and in the first half of the year, it was even outsold by the Ford F-150 Lightning. Despite this, it seems that Tesla is not giving up on the pickup truck segment but is preparing a new, smaller model.

Over the weekend, Tesla’s Vice President of Engineering, Lars Moravi, stated that a smaller pickup truck could become a reality. Such a move would open the door to bringing Tesla’s signature design to a broader, global market, including Europe, where the Cybertruck in its current form is simply too big and impractical.

At an event for owners and investors in California, Moravi confirmed that the idea of a smaller, more compact pickup truck has been discussed for a long time. “We’ve always talked about making a smaller pickup truck,” he said, aware that the Cybertruck’s dimensions pose an obstacle in many global markets.

Creating a smaller pickup truck would not only strengthen Tesla’s position in the pickup segment but also fill a need that current vehicles don’t cover. Moravi hinted that such a vehicle could be useful not only for transporting people but also for delivering goods, especially with the development of autonomous driving technology.

“We are actively considering in our design studio how we can meet that need,” Moravi added, signaling that Tesla is seriously considering entering the midsize pickup truck or even smaller delivery vehicle segment.

Currently, the company does not have an adequate vehicle for this purpose, and even their service vehicles are often small vans with gasoline engines. There is no doubt that Tesla would prefer to use its electric models for these tasks.

Practicality could be a key selling point. Sales of the Cybertruck have stagnated after initial enthusiasm from early buyers. Many see it as a lifestyle vehicle, not a true work truck. A smaller, more practical model could replicate the success of the Model Y, which succeeded where the larger and more expensive Model X failed—winning over the mass market with practicality and everyday usability.

• Also See: Tesla To Begin Offering Its Robotaxi Services In June This Year