Highest Levels Of Personalisation In 2023 Drives Bentley To Second Best Financial Performance On Record

Highest levels of personalisation in 2023 drives Bentley Motors to second best financial performance on record.

Bentley Motors delivered 13,560 extraordinary cars in 2023 achieving an overall revenue figure of €2.938 billion.

The flagship Bentayga ultra-luxury SUV accounted for 44 per cent of total sales in 2023 to remain Bentley’s number one model.

The Continental GT and GT Convertible accounted for nearly a third of sales while the Flying Spur reached 25 per cent of total sales.

Last year, customers went for higher revenue models such as Azure, S and Speed — the mix of which reached 70 per cent up.

Bentley Motors has announced its financial performance for Year 2023 that was heavily influenced by record levels of interest in luxury personalisation, with operating profits reaching €589 million, which is down -17 percent.

Revenue reached €2.938 billion, down 13 per cent from the record €3.38 billion in 2022 while return on sales of ultra-luxury vehicles reached 20.1 per cent, a marginal drop from 20.9 per cent the year before.

The luxury marque had earlier announced it delivered 13,560 cars in 2023, noting that customers were also increasingly attracted to higher revenue models such as Azure, S and Speed — the mix of which reached 70 per cent up from 30 per cent in 2022.

The flagship Bentayga SUV accounted for 44 per cent of total sales in 2023 to remain Bentley’s number one model. The Continental GT and GT Convertible accounted for nearly a third of sales (31 per cent) while the Flying Spur reached 25 per cent of total sales.

Adrian Hallmark, Chairman and CEO of Bentley Motors, commented:

“Last year marked a further positive performance in our transformation journey, despite an increasingly volatile geopolitical and business environment.

“Our focus on value over volume will be further strengthened and we look forward to our major product launch events in the second half of 2024.”

The Americas remained Bentley’s biggest selling global market followed by China and Europe respectively, while British luxury marque’s home market in the UK is now the number one selling region for hybrid models by proportion.

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