Jaguar Land Rover Ends Fight To Stop VW Group From Selling Porsche, Lamborghini, Audi, VW SUVs In The US

Jaguar Land Rover ends fight to stop VW Group from selling Porsche, Lamborghini, Audi And Volkswagen SUVs in the US.

Land Rover claimed brand’s under Volkswagen Group had used its patented Terrain Response technology without permission.

The dispute was over a key feature in Jaguar and Land Rover vehicles which instructs the vehicle systems to adapt to different terrains.

JLR had sought a stop imports OF Porsche Cayenne and Urus; Audi’s Q8, Q7, Q5, A6 and e-tron; and VW’s Tiguan into the U.S.

Jaguar had “potential to win over $200m a year in licensing income from its patent-infringement lawsuit, according to Bloomberg.

Jaguar Land Rover has settled patent fights it lodged against Volkswagen Group over a feature used in the brand’s luxury Sport Utility Vehicles (SUVs) that simplifies off-road driving for affluent but inexperienced drivers.

The dispute was over a key feature in Jaguar’s F-Pace and Land Rover Discovery vehicles in which a simple turn of a knob instructs the vehicle systems to adapt to different terrains.

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Jaguar Land Rover’s Land Rover division, the original maker of rugged all-terrain vehicles, filed the complaints after super-luxury automakers began moving into the SUV market.

The settlements came about a week before it was to begin a trial in which it was seeking to block imports of VW’s Porsche, Lamborghini, Audi and Volkswagen sport utility vehicles to the U.S. Land Rover claimed brand’s under Volkswagen Group used its patented Terrain Response technology without permission.

Jaguar Land Rover, which is owned by India’s Tata Motors Ltd., had sought a stop the imports of Porsche’s Cayenne; Lamborghini’s Urus; Audi’s Q8, Q7, Q5, A6 Allroad and e-tron vehicles; and VW’s Tiguan vehicles.

Joel Levington, a Bloomberg Intelligence analyst, in a Sept. 16 note wrote that Jaguar had “potential to win over $200 million a year in licensing income from its patent-infringement lawsuit against Porsche, Audi, Lamborghini and Volkswagen, in our favorable event-risk view,”

Credit : Bloomberg

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