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VinFast To Have Another CEO For The Second Time In Less Than 2 Years
VinFast will have a different CEO for the second time in a relatively short time. Le Thi Thu Thuy will take on another position on the board of the Vietnamese car manufacturer and will be succeeded by the chairman of the parent company, Vingroup.
The Vietnamese VinFast is in the middle of a not-entirely smooth expansion to the American and European markets, among others. This would be better done under the leadership of someone else than Le Thi Thu Thuy, who was appointed two years ago. She resigns from her work as CEO and continues as chairman of the Board of Directors. This gives her a lot of influence. Thuy will be succeeded as CEO by Pham Nhat Vuong, who heads the parent company Vingroup and was at its founding. A very important figure.
The fact that Pham, as founder and director of Vingroup, is now taking the reins at VinFast may mean that the parent company thought it was time to intervene. After all, Thuy’s task, among other things, was to market VinFast in the US, and that is not going entirely according to plan. The opening of a US factory has been delayed, and the Vietnam-built cars came under fire after safety watchdog NHTSA deemed them unsafe. However, VinFast now wants to continue, and it was announced last week that five American dealers have been found who want to sell the cars.
VinFast also has plans for the European and Dutch markets. Here we expect the VF7, VF8, and VF9 pictured below, possibly the first cars coming this way this year. We expect more news this week about VinFast, which is present at the CES in Las Vegas and is reportedly showing the production version of the VF3.
