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Rolls-Royce Launches Whispers App To Connect RR Owners
Whispers is a social network launched exclusively to connect Rolls-Royce owners.
This is indeed the most exclusive network in the world. It is a social media network that connects rarefied group of extraordinary people who make up the marque’s worldwide client fraternity.
These individuals are entrepreneurs, visionaries, heads of state, royalty, global denizens, connoisseurs, founders, philanthropists, patrons of the arts, collectors of exquisite items and the brightest stars of the entertainment industry. They are that one percent that’s untethered by common constraints such as time and money.
Due to their highly mobile international lifestyles, they have been seeking a means to share their interests, their tastes, their products and collections and their thinking amongst each other.
Over two years ago, under a cloak of secrecy, Whispers was launched to a select group of globally distributed clients. A test-phase followed and after garnering a positive response, Rolls-Royce continued to evolve and adapt Whispers in close collaboration with its users. Today, Whispers is fully deployed with large numbers of Rolls-Royce clients already enjoying the benefits of belonging to this exclusive group of exceptional achievers.
Membership is limited to owners of a new Rolls-Royce motor car.
“Whispers is completely unique. It is a digital gateway to a fascinating world beyond, where the exceptional and the extraordinary come together and are tailored to meet the demands and tastes of our eclectic and highly valued community of clients.” Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars.
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A Global Community of Like-minded Individuals
Through Whispers, Rolls-Royce previews, inspiring articles and thought pieces, undiscovered destinations and perhaps most importantly, the ability to securely contact and privately commune with some of the world’s greatest minds.
The app offers patrons the opportunity to liaise securely with fellow Rolls-Royce patrons, the Chief Executive and members of the Board of Rolls-Royce, to share ideas and networks, business opportunities and social contacts that fortify and inspire those who change the world.
Transformative experiences
Whispers provides Rolls-Royce clients access to transformative, inspiring and entertaining experiences. From backstage-access at the Grammys, front-row seats at Fashion Week, walking the red carpet at the Academy Awards, VIP previews of Art Basel, to meeting artists at Coachella, players at Wimbledon or athletes at the Olympics, Whispers unlocks a world of exclusive access.
Worldwide luxury travel experiences are offered. An expedition to Antarctica or an African Safari can be facilitated at the touch of a button. Members may receive an invitation to an intimate dinner on the production line at the Home of Rolls-Royce in Goodwood, England, or even a private, curated tour of luxury goods manufacturers in the capitals of global luxury. Additionally, members of the Whispers community receive exclusive world-previews of new Rolls-Royce products and offerings before they become public knowledge.
Hidden Gems
As global denizens and owners of a Rolls-Royce, the marque’s patrons are accustomed to effortless luxury travel. Now, drawing on Rolls-Royce’s global presence and unique immersion in the world of luxury travel, clients receive recommendations, via Whispers, of new or little-known but highly recommended hotels, restaurants, bars and clubs around the world – many of which are endorsed by fellow-members who have come across them on their own world travels. Assistance is available to plan itineraries and ensure the very best seat or suite is secured.
Whispers is an exclusive, digital home for Rolls-Royce clients around the world. It draws together many of the world’s most affluent and interesting people. Private, curated, inspiring and lovely, Whispers is truly the most exclusive Members Club in the world.
