Sedans Hit A Comback As The Toyota Camry And Honda Accord Recorded Major Sales

Toyota and Honda’s strong 2026 sales, including an 11.2% rise for the Camry and 32.7% for the Accord, challenge the narrative that the sedan market is in decline.

Despite the dominance of SUVs, Toyota and Honda are seeing a major sedan resurgence, driven largely by surging demand for hybrid models. Toyota’s Q3 sales hit 633,223, with electrified vehicles jumping 28.5%, while the Camry remains the nation’s best-selling sedan. Similarly, the Corolla saw an 8.4% sales increase, fueled by a 36% rise in hybrid interest.

Toyota’s U.S. hybrid sales surged 29% in Q3, outperforming the growth rates seen in last year’s Corolla and Camry models.

• Camry: 260,684 units, up 11.2 percent
• Corolla: 195,141 units, up 8.4 percent
• Corolla hybrid (Q3 alone): 13,003 units, up nearly 36 percent

Honda Accord sales surged 32.7% this quarter, proving a consistent trend. In September, Accord sales jumped 27.7% to 16,507 units, while Civic sales rose 8.4% to 17,724. This growth is driven by hybrids, which accounted for 44% of Accord and 35% of Civic sales that month.

During the third quarter, American Honda recorded a 9.3 percent increase in total U.S. sales, supported by the sale of over 80,000 hybrid vehicles. Notably, the brand’s sedans, hatchbacks, and sports cars experienced a 15.6 percent year-over-year growth, significantly outpacing the 0.3 percent increase observed in its SUV and truck segments.

While this performance challenges prevailing industry trends, Honda’s crossover lineup—led by the consistent sales of the CR-V—remains robust; nonetheless, the passenger vehicle sector is currently demonstrating a faster rate of growth than the brand’s utility vehicle offerings.

Sedan growth spans beyond major players: Hyundai Elantra (18%) and Mazda3 (42.3%) are surging, alongside luxury models like the BMW 3 Series and Lexus IS (up ~51%). However, performance is mixed, with Nissan’s Sentra and Altima seeing declines. Competitive pricing—often under $30,000—and superior hybrid efficiency make sedans a compelling alternative to SUVs and EVs.

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