While many automakers have abandoned the sedan market, Cadillac experienced a notable shift last quarter as sales for the CT4 and CT5 increased, with the latter even outperforming several of the brand’s crossovers.
Regarding the entry-level sedan, second-quarter CT4 sales rose by 9.4% to 1,564 units, marking a 17.7% year-to-date increase. However, this growth will conclude shortly, as production for the model officially ceased last month.
Consequently, the CT5 will remain the company’s sole sedan offering in the United States. The model is performing exceptionally well, with 4,311 units sold in the second quarter. This figure allowed the CT5 to outsell the Lyriq (4,208), Optiq (4,236), Vistiq (2,001), and Escalade IQ (1,771) while remaining competitive with the XT5, which recorded 5,764 sales.
Meanwhile, Cadillac continues to face challenges following the discontinuation of the XT4 and XT6. Given that these two crossovers accounted for 8,869 sales in the second quarter of 2025, it is widely anticipated that the new gas-powered vehicle slated for production in Spring Hill, Tennessee, will be a successor to the XT6.
Regarding the electric vehicle segment, General Motors has designated Cadillac as “America’s luxury EV leader”, noting that the brand achieved record-breaking electric vehicle sales during the second quarter. While the Optiq and Vistiq models experienced growth, sales for the Lyriq declined by 16.1%, and the Escalade IQ saw a decrease of 2.2%.
Simultaneously, the internal combustion engine Escalade faced a downturn, with sales falling 5.9% to 10,999 units. More concerning is the year-to-date performance, which reflects a 17.7% decline, totaling 20,062 vehicles.
Conversely, Cadillac reported that its V-Series achieved its most successful quarter and first half to date, bolstered by the introduction of the Optiq-V and Lyriq-V. However, these gains were tempered by the discontinuation of the CT4-V and CT4-V Blackwing.
Overall, Cadillac’s total sales for the quarter fell by 19.2%, with a year-to-date decrease of 22.3%. This represents the most significant decline among General Motors’ brands, closely followed by Buick, which reported a 20.9% drop.
2026 Q2 Cadillac US Sales
