Tesla Recorded The Lowest Level Of Sales In The Month Of November

Sales of Tesla vehicles in the United States fell in November to the lowest level in nearly four years, despite the introduction of new, cheaper versions of the best-selling models, estimates from Cox Automotive showed.

These more affordable variants, called Standard, are key to Tesla’s strategy, a test of how the company can maintain sales and revenue as it gradually transitions to robotaxis and humanoid robots, projects that have investors valuing the firm at $1.4 trillion, Reuters reports.

The electric vehicle market as a whole has been suffering a decline since the end of September, when the administration of US President Donald Trump (Donald Trump) abolished federal subsidies of $7,500. In response, Tesla launched streamlined versions of the Model Y and Model 3 in October, about $5,000 cheaper than the previous base models.

Yet instead of boosting sales, total Tesla deliveries fell nearly 23 percent to 39,800 vehicles from 51,513 a year earlier, the lowest level since January 2022. Total electric car sales in the US fell more than 41 percent in November.

“This decline clearly shows that there is not enough demand even for the Standard versions, which were supposed to compensate for the loss after the abolition of subsidies,” Cox Automotive said. Experts estimate that the standard models are also undermining the sales of more expensive versions, especially the Model 3, and that Tesla urgently needs a new car model.

After years of growth, shipments fell for the first time last year due to high interest rates, weaker demand, and stronger competition, especially in Europe and China. Sales of Tesla cars are expected to fall again this year. Tesla has not presented a completely new model for a long time, the Cybertruck is selling poorly, and the rest of the offer consists of older models only slightly refreshed.

In addition, the engagement of the company’s CEO, Elon Musk, in Donald Trump’s campaign and his extreme right-wing views caused protests and damaged Tesla’s image. The company recently offered interest-free financing for the Standard Model Y, which analysts see as a clear signal of weak demand. The Model Y Standard and Model 3 Standard appear on the site as available in stock and at a discounted price.

• Also See: Tesla See Significant Growth In Revenue After Two Bad Quarters